BUSINESS INTELLIGENCE & COMPETITIVE INSIGHTSSofia, Bulgaria ↗
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CLARITY CREATES ADVANTAGE

The market moves.
Be ready for
what’s next.

Independent research. Competitive intelligence.
A clearer direction for your business.

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PERSPECTIVE THAT MOVES YOU FORWARD

More than information.
Intelligence with purpose.

Every important decision starts with a question. We help you ask the right ones — and find the evidence to move forward.

Intelligence Pathways brings together competitive intelligence, market research and strategic advisory. From a focused research assignment to an ongoing intelligence capability, our work starts with your goals.

How we work →

OUR EXPERTISE

Clarity for the decisions
that matter.

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01

Competitive intelligence

Understand the players, the forces and the possibilities shaping your competitive landscape.

  • Competitor research and assessment
  • Competitive landscape development
  • Market monitoring and strategic analysis
Intelligence Pathways is expert in the area of competitive intelligence and competitive landscape development and analysis. We can answer specific questions concerning a competitor, competitive move. Organization, products or other particular issues, we can help you answer similar questions. Intelligence Pathways is expert in developing competitive radar screens, proprietary metric based competitive landscapes to support your business decision making.Explore this service →
02

Market research & analytics

Connect market evidence and customer understanding to the questions behind your next decision.

  • Primary and desk research
  • Market and customer insights
  • Data quality, analysis and reporting
Monitoring the market is an ongoing process. It is important to know your market, to study the industry and to understand who your competitors are.

HOW CAN WE ASSIST YOU TO BETTER UNDERSTAND THE MARKET?
  • We can prepare relevant snapshots of the market and we will draw your attention to key indicators and fundamental information;
  • We can develop market updates for your company in the long term for over a certain period of time, e.g. a quarter. Those updates cover a bundle of important metrics that we have determined, such as sales growth;
  • We can monitor the market continuously for you in order and keep track of the facts, figures and trends over time.
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03

Strategy & decision support

Turn research into a practical view of your options, priorities and next steps.

  • Strategic planning support
  • Performance metrics and reporting
  • Intelligence support for M&A decisions
If your company is looking to build the following; Intelligence Pathways is your vendor of choice.
  • An end to end strategy to AOP process combined with scenario “what if” sessions and wargaming techniques
  • Strategic processes to support M&A pre-deal analysis, new product introduction, or a comprehensive overall business strategy to support your business needs
Our strategy processes and decision making processes are unique because they incorporate end to end strategic to AOP process development and integrated intelligence capabilities followed by business modeling to give you a full picture of the landscape and the market dynamics in which you compete.Explore this service →
04

Intelligence capability & support

Give your organization the people, processes and tools to make intelligence part of everyday decisions.

  • Capability assessment and organizational design
  • Training and workshops
  • Back-office research and reporting support
Do you require a full service intelligence and insights capability? Intelligence Pathways has many years of experience in creating global intelligence programs for companies across a myriad of industries. Intelligence Pathways is the ONLY company that has a full competency model for all aspects of intelligence, backed by proven intelligence processes, training and a full scale job competency model for all levels required from high level strategic to downstream field sales intelligence.

Intelligence Pathways organizational build services


Our end to end process will result in a best in class competitive intelligence capability customized to your company whether you are part of a large company or small organization looking to start a practice. Our process is broken down into three unique, but flexible steps. The Current State and Assessment and Best Practice gap assessment, and the people process and tools build. We never give you an organizational chart before we determine how far you wish to migrate to best practice and at what pace.

We never design a system for you until we know what you key needs or KPIs are and what the workflow and dataflow are that are needed to produce the necessary analytics to answer the questions. We build you a program that is world class or on a pathway to get you to world class decision support. We start by conducting a full scale best practice gap assessment for which you receive all details and a C-Suite ready summary and work with you to design, build, and implement the people, process and tools for intelligence that focus on ROI for you r capability and deliver customer value creation for your organization.

We step through a well thought out and customized program for your company that results in tangible decision making tools and “direct to the bottom line” ROI measures! We are the ONLY company in the industry with such a comprehensive and flexible approach to Intelligence competency and organizational design.


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A PARTNER FOR YOUR NEXT MOVE

Your questions are unique.
Your intelligence should be too.

Let’s discuss your challenge →

INDUSTRY UNDERSTANDING

A global perspective.
Your market in focus.

Every industry has its own dynamics. We shape research around the realities of your sector, your customers and your strategic priorities.

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OUR APPROACH

A clear path from
question to action.

Start with one decision.
Build from there.

01 / FRAME

Start with your decision.

Agree on the questions, the context and what useful evidence looks like for your team.

02 / INVESTIGATE

Bring the evidence together.

Research the market, assess the findings and test the assumptions that matter.

03 / ACT

Make the next move clearer.

Turn findings into relevant recommendations, reporting and decision support.

PERSPECTIVES

A sharper way to look
at your next challenge.

All perspectives →
LET’S TALK

What decision
comes next?

Tell us about your market, your challenge
and what you need to understand.